JOURNAL OF APPLIED BUSINESS ADMINISTRATION

Articles

• THE EFFECT OF DIGITAL MARKETING, QUALITY PERCEPTION, AND BRAND IMAGE ON LOCAL SHOES PURCHASE DECISIONS ON THE MARKETPLACE

  Tedy Setiawan, Rahmat Hidayat

  90-100

  • PDF (Bahasa Indonesia)
• PENGARUH KEPEMILIKAN INSTITUSIONAL DAN PROFITABILITAS TERHADAP TAX AVOIDANCE DENGAN UKURAN PERUSAHAAN SEBAGAI VARIABEL MODERATING

  Angela Dirman, Ni Putu Gita Destriana Frizky

  101-108

  • PDF (Bahasa Indonesia)
• ANALISIS PENGARUH BAURAN PEMASARAN TERHADAP KEPUTUSAN MAHASISWA MEMILIH JURUSAN MANAJEMEN BISNIS PADA POLITEKNIK NEGERI BATAM

  Sri Zuliarni, Yuli Astuti

  109-114

  • PDF (Bahasa Indonesia)
• E-SERVICE QUALITY FROM MOBILE APPLICATION KAI ACCESS PT KERETA API INDONESIA (PERSERO) DAOP II BANDUNG

  Devina Sri Rahayu

  115-122

  • PDF (Bahasa Indonesia)
• ANALISIS PENERAPAN MODEL HOUSE OF RISK TERHADAP DEFECT PRODUCT PT XYZ DI PT TENARIS HYDRIL

  Adinda Zaitil Chairi, Fandy Bestario Harlan

  123-131

  • PDF (Bahasa Indonesia)
• ANALISIS PENGGUNAAN DIGITAL MARKETING PADA MEDIA SOSIAL TERHADAP VOLUME PENJUALAN UMKM FASHION DI KOTA BATAM

  Riska Anjelli Mellinia, Shinta Wahyu Hati

  132-141

  • PDF (Bahasa Indonesia)
• PROFITABILITY OF SHARIA BANKING BEFORE AND DURING COVID-19 PANDEMIC (EVIDENCE FROM PT. BANK MUAMALAT INDONESIA TBK.)

  Atif Windawati, Andi Nursyamsi Amin, Alvianita Gunawan Putri, Iwan Budiyono

  142-151

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• THE MOST-VALUABLE-MODEL IS AWARDED TO...? FORETELLING THE FINANCIAL INSOLVENCY IN THE CONSTRUCTION BUSINESS

  Risma Setya Ardani, Resi Ariyasa Qadri

  152-161

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• FORMATION OF STUDENT ENTREPRENEURIAL CHARACTER THROUGH THE ROLE OF SCHOOL COOPERATIVES

  Triesninda - Pahlevi

  162-169

  • PDF
• ANALYSIS OF KAMPOENG RADJOET’S CONTENT MARKETING STRATEGY

  Michelle Santi Kurniawan, Daniel Hermawan

  170-176

  • PDF