Analysis of the Effectiveness of "Good Health And Well-Being-Nory" Video Based on Motion Graphics Using the EPIC Model

  • Adhe Tertiasusman Politeknik Negeri Batam
  • Teddy Setyawan
Keywords: Bahasa Indonesia

Abstract

Many people think that people who are physically fit
is a healthy person, whereas a healthy person is a person who
physically and mentally or physically healthy. When mental health
If a person's spirituality is disturbed, he will experience health problems
Mental health In Indonesia alone, there are around 14 million people over the age of 15
years with mental health problems. One of the solutions that
offered from the problem is through the "NORY" application, which is an application that
intended for teenagers who have problems with health
mentally packaged in the form of a motion graphics-based video
and then analyzed its effectiveness using the EPIC Model
which consists of several dimensions, namely Empathy, Persuasion, Impact and
Communications. Then it is calculated whether the video has been effective
according to the EPIC Model or EPIC Rate scale range.

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Published
2022-07-07