1.
Slamet FA, Yuliana L. The Impact of Brand Hate and Negative E-WOM on Non Purchase Intention (Case Study on American Food). JABA [Internet]. 2024 Sep. 30 [cited 2025 Mar. 12];8(2):311-23. Available from: https://jurnal.polibatam.ac.id/index.php/JABA/article/view/7721