Simbolon, Hartobela, Raka Pratama, and Lingga Yuliana. “The Influence of Brand Signature and Brand Reputation on Brand Performance”. Journal of Applied Business Administration 8, no. 2 (September 30, 2024): 415-425. Accessed November 21, 2024. https://jurnal.polibatam.ac.id/index.php/JABA/article/view/8652.